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Bottom Quote by Ray Anderson

“We need an honest bottom line. Today that bottom line is vastly subsidized. If anyone of us were paying the full cost of oil our bottom lines would be very different. If you internalize the cost of oil, look at the cost of the war in the Middle East or the cost of global warming for future…” quote by Ray Anderson
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“We need an honest bottom line. Today that bottom line is vastly subsidized. If anyone of us were paying the full cost of oil our bottom lines would be very different. If you internalize the cost of oil, look at the cost of the war in the Middle East or the cost of global warming for future generations, if you internalize those external costs and what you pay, that bottom line would look very different, what ever business you are in.”

Ray Anderson

About This Quote

Source Speech: 2005 Global Climate Summit, 2005

Recognizes that hidden environmental and geopolitical costs make true profitability appear lower than reported figures

In simple terms: Hidden costs change true profit

Key Takeaway

Consider full costs in decisions

Themes

sustainability economics ethics

Mood

concerned thoughtful

Type

ethical analytical

When to use this quote

  • business planning
  • policy making
  • investment analysis

Key Concepts

externalities true cost accounting

Questions to Reflect On

  • How would your pricing change if you included environmental impacts?
  • What policies could internalize these costs?
A Different Perspective

Ignoring externalities leads to unsustainable practices

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