Brilliant Quote by Ramez Naam
“That, to me, is a kind of brilliant environmental ju-jitsu - using the energy of the market and the profit-motive to get businesses to invest in preserving and improving natural systems.”
About This Quote
Source Interview: Future of Energy, Ramez Naam, 2020
Leveraging market forces and profit motives to drive environmental stewardship.
In simple terms: Use profit to protect nature.
Align business incentives with ecology.
Themes
Mood
Type
When to use this quote
- corporate sustainability
- green investment
- policy advocacy
Key Concepts
Questions to Reflect On
- How can profit be balanced with sustainability?
- What incentives best motivate green change?
Profit motives may conflict with longterm ecological health.