Avoided Quote by Peter Thiel
“Competition is overrated. In practice it is quite destructive and should be avoided wherever possible. Much better than fighting for scraps in existing markets is to create and own new ones.”
About This Quote
Source Book: Zero to One, 2014
Competition often wastes resources; creating unique markets yields greater value.
In simple terms: Competing is costly; innovate instead.
Focus on creating new markets.
Themes
Mood
Type
When to use this quote
- startup planning
- product development
- market analysis
Key Concepts
Questions to Reflect On
- What unique value can you offer?
- How to identify untapped markets?
New markets can still face hidden competition.