Change Quote by Paul Collier
““The critical changes in trade policy... are politically difficult not because they threaten interests (they don't) but because they do not fit into any of the current slogans and so don't make it onto the agenda.””
About This Quote
Source Report: Trade Policy Review, 2020
Policy shifts face political resistance when they clash with prevailing narratives, not just interests.
In simple terms: Ideas clash with slogans.
Align policy with compelling narratives.
Themes
Mood
Type
When to use this quote
- legislative debates
- campaign messaging
- international negotiations
- public advocacy
Key Concepts
Questions to Reflect On
- How can you reframe policy ideas to fit current narratives?
- What slogans dominate today’s trade debates?
Changing narratives is difficult.