Conscious Quote by Paola Antonelli
“Ugly design should be rejected, just like nonfunctional design is rejected, just like nonenvironmentally conscious design should be rejected. It's a value.”
About This Quote
Source Interview: Design Matters Podcast, 2020
Design lacking aesthetic, function, or environmental responsibility should be dismissed as it fails to serve users or the planet.
In simple terms: Reject bad design in any form.
Key Takeaway
Prioritize good, functional, sustainable design.
Themes
design
ethics
environment
functionality
Mood
critical
reflective
Type
advice
philosophical
When to use this quote
- product development
- urban planning
- branding
Key Concepts
sustainability
user‑centered design
aesthetics
Questions to Reflect On
- What trade‑offs are acceptable in design?
- How can sustainability be integrated without compromising function?
A Different Perspective
Balancing all three criteria can be challenging for limited budgets.
![“The idea of being able to build things bottom up, atom by atom, has made [scientists] all into tinkerers. And all of a sudden scientists are seeking designers, just like designers are seeking scientists.” quote by Paola Antonelli](https://sms4smile.com/quotes/img-quotes/6fd/paola-antonelli-30510_able_the-idea-of-being-able-to-build-things-b_1104576.jpg)
