Buyers Quote by Neil Postman

Ads are planned and written with some utterly wrong conception. They are written to please the seller. The interests of the buyer are forgotten.

— Claude C. Hopkins

Ads are planned and written with some utterly wrong conception. They are written to please their seller. The interest of the buyer is forgotten

— Claude C. Hopkins

In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what…

— Walter Lippmann

We assumed the customers were smart and that they'll buy what they like, not what the ads tell them to buy.

— Renzo Rosso

I understand the concept of advertising. It makes sense. Companies want to reach customers with information about their products. It's a completely legitimate and…

— Tim Sweeney

Consumers know precisely what's wrong with advertising. Be it TV or print or whatever, they know that advertising is never creative enough ... never…

— Phil Dusenberry

Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys…

— Jerry Della Femina

You have to have honesty to the product. You have to meet consumer expectations. You give them value for their money and give them…

— Janet Evanovich

If you develop a product that gets what the customer is trying to get done, you don't have to advertise; people will just pull…

— Anonymous

Advertising is judged not by what it says, but by what the consumer thinks it says.

— Kenneth Roman

What people in business think they know about the customer and market is likely to be more wrong than right...the customer rarely buys what…

— Peter Drucker

Consumers will purchase high quality products even if they are expensive, or in other words, even if there are slightly reasonable discount offers, consumers…

— Satoru Iwata