Boring Quote by Michael Deaver
“This business of saying the same thing over and over and over again – which to a lot of Washington insiders and pundits is boring – works.”
About This Quote
Source Speech: Remarks at a political fundraiser, Washington D.C., 1990
Repeating a message consistently reinforces it in the audience’s mind, making it memorable despite seeming boring.
In simple terms: Repetition makes a message stick.
Use consistent messaging to influence perception.
Themes
Mood
Type
When to use this quote
- campaign speeches
- advertising
- public relations
- media interviews
Key Concepts
Questions to Reflect On
- How can you vary delivery while keeping core message?
- When does repetition become counterproductive?
Over‑reliance on repetition can cause audience fatigue and reduce credibility.