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Again Quote by Max Martin

“It's incredibly important to me that you remember a song right after the first or second time you hear it. That something sticks to you, something that makes you feel, 'I need to hear that song again.' That's fundamental. Something you want again. And again.” quote by Max Martin
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“It's incredibly important to me that you remember a song right after the first or second time you hear it. That something sticks to you, something that makes you feel, 'I need to hear that song again.' That's fundamental. Something you want again. And again.”

Max Martin

About This Quote

Source Interview: Billboard, 2015

Memorable songs imprint quickly, creating a strong desire for repeat listening.

In simple terms: Catchy songs stick fast.

Key Takeaway

Leverage strong hooks.

Themes

music memory psychology

Mood

enthusiastic analytical

Type

creative practical

When to use this quote

  • songwriting
  • advertising
  • playlist curation

Key Concepts

neuroscience marketing

Questions to Reflect On

  • What makes a hook unforgettable?
  • How does repetition affect love?
A Different Perspective

Overexposure can cause fatigue.

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