Quote by Malka Ann Older

“The system isn’t something you bring to the business. It’s something you derive from the process of building the business.”

— Michael E. Gerber

“By the time you have a platform for saying what you want, you’ve already become part of the system. It’s how it works.”

— Ingela Bohm

“The individual’s incentives must be aligned with the group’s goals.”

— Ray Dalio

“Once a technology has created an association in users’ minds that the product is the solution of choice, they return on their own, no…

— Nir Eyal

“I have learned that human beings are all about incentives”

— Harlan Coben

Systems run the business and people run the systems.

— Michael Gerber

“The right people will do the right things and deliver the best results they’re capable of, regardless of the incentive system.”

— James C. Collins

“A system based on exchanging products inevitably channels wealth to a few, and no governmental change will ever be able to correct that. It…

— Daniel Quinn

“Our ego is stroked and cultivated to the point we don’t even notice that we are being manipulated by advertising departments and huge corporations.…

— David Carlyle

“A system is corrupt when it is strictly profit-driven, not driven to serve the best interests of its people.”

— Suzy Kassem

“To change behavior, products must ensure the user feels in control. People must want to use the service, not feel they have to.”

— Nir Eyal

The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integral…

— John Kenneth Galbraith