Being real Quote by Kim Kardashian

I've been fortunate enough to pick the brands that I collaborate with based on if they feel authentic to me and if it's on-brand…

— Tess Holliday

When you're a professional, you want your partnerships to be with brands that completely align with what you stand for and brands that you…

— Tyrese Haliburton

I only ever partner and work with brands that I genuinely and authentically believe in.

— Amelia Dimoldenberg

I think the key is that you come out with products which are embracing and true to the brand.

— Henrik Fisker

Everything from the logo to the products and different looks that you see, has been put together with so much detail. There is no…

— Sussanne Khan

Every time I do a partnership with the corporation, it's usually - I mean, it is - reflective of me and they really want…

— Will Ferrell

It's good to have a brand that is consistent that people know about and trust. But it's also good to mix it up and…

— Robert Greene

The really great brands live on this idea of bringing something that's truly authentic - and then building around that. It's not about trying…

— Scooter Braun

I have been so, so, so specific about everything I've done in my career. I think a lot of what I have built my…

— Alex Cooper

A brand is simply trust.

— Steve Jobs

When I started this business, my job was to sell people on my brand and convince them to embrace it in a way that…

— Kenneth Cole

If you can work a brand successfully into the narrative of your product, then it's really cool. Then people actually take the brand up…

— Max Levchin