Better off Quote by Kenneth E. Boulding
“The illusion that consumption - and its correlative, income - is desirable probably stems from too great preoccupation with what Knight calls "one-use goods," such as food and fuel, where the utilization and consumption of the good are tightly bound together in a single act or event. ... any economy in the consumption of fuel that enables us to maintain warmth or to generate power with lessened consumption again leaves us better off. ... there is no great value in consumption itself.”
About This Quote
Source Book: The Transition to a New Economy, Kenneth E. Boulding, 1975
Consumption is often mistaken for value, but true worth lies in reduced use and efficiency rather than sheer intake.
In simple terms: Value comes from using less, not more.
Focus on efficiency and reduce waste.
Themes
Mood
Type
When to use this quote
- household budgeting
- energy policy
- urban planning
- personal lifestyle choices
- corporate sustainability strategies
Key Concepts
Questions to Reflect On
- How can societies balance comfort with reduced consumption?
- What incentives encourage efficient use of resources?
Reducting consumption may conflict with growth goals or cultural expectations.