Skip to content

Appeals Quote by Kanye West

“I'm pretty calculating. I take stuff that I know appeals to people's bad sides and match it up with stuff that appeals to their good sides.” quote by Kanye West
Download Open image
“I'm pretty calculating. I take stuff that I know appeals to people's bad sides and match it up with stuff that appeals to their good sides.”

Kanye West

About This Quote

Source Interview: Unknown, 2020

He describes a strategy of blending appealing negative and positive aspects to influence people.

In simple terms: He mixes what people dislike and like to persuade them.

Key Takeaway

Balance contrasting appeals to engage audiences.

Themes

influence psychology marketing

Mood

critical analytical

Type

persuasive strategic

When to use this quote

  • advertising
  • political messaging
  • social media

Key Concepts

cognitive bias dual appeal behavioral design

Questions to Reflect On

  • Is it ethical to blend good and bad appeals?
  • How does this affect trust?
A Different Perspective

Ethical concerns about manipulation.

2.5 out of 5 (4 ratings)

More by Kanye West

Explore all 839 Kanye West quotes

More Appeals quotes

Browse all 1,420 Appeals quotes