Buttons Quote by Kacey Musgraves
“A label's typical plan would be to put something out that's safer and get fans, and then push buttons, but my idea is to push buttons first, scare off the people who are gonna be scared off, and then the right people will like you for who you really are, and stay with you.”
About This Quote
Source Interview: Rolling Stone, 2023
A strategy of confronting fear first to attract authentic supporters while deterring those who only seek safety.
In simple terms: Scare away the timid, keep the genuine.
Embrace boldness early.
Themes
Mood
Type
When to use this quote
- product launch
- social media campaign
- brand positioning
Key Concepts
Questions to Reflect On
- Who truly resonates with your unapologetic self?
- How can you balance boldness with inclusivity?
May alienate potential customers who prefer gradual trust building.