Goals Quote by Joseph Goebbels
““This is the secret of propaganda: He, who is the target of propaganda, should be completely immersed in the ideas of propaganda, without him ever noticing, that he is being immersed. Das ist das Geheimnis der Propaganda: Den, den die Propaganda fassen will, ganz mit den Ideen der Propaganda zu durchtränken, ohne dass er überhaupt merkt, dass er durchtränkt wird.””
About This Quote
Source Speech: Nazi Propaganda Ministry, 1930s
Propaganda works by subtly immersing the target in its ideas without their awareness, making influence invisible.
In simple terms: Influence works best when unnoticed.
Use subtle messaging.
Themes
Mood
Type
When to use this quote
- political campaigns
- advertising
- education
- social media
Key Concepts
Questions to Reflect On
- How can we detect hidden persuasion?
- What ethical limits exist for covert influence?
People may resist if they sense manipulation.