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Commandment Quote by John Gregory Dunne

“The eleventh commandment of a motion picture negotiation: Thou shalt not take less than thy last deal.” quote by John Gregory Dunne
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“The eleventh commandment of a motion picture negotiation: Thou shalt not take less than thy last deal.”

John Gregory Dunne

About This Quote

Source Book: Hollywood: The Dream Factory by John Gregory Dunne, 1998

Negotiators should never accept a deal worse than their previous best, protecting their value.

In simple terms: Never settle for less than your last deal.

Key Takeaway

Always aim for equal or better terms.

Themes

negotiation value selfrespect

Mood

determined cautious

Type

advice business

When to use this quote

  • contract signing
  • salary discussions
  • freelance gigs
  • real estate deals

Key Concepts

game theory principles of bargaining

Questions to Reflect On

  • What is your baseline deal and how do you protect it?
  • When is it okay to accept a lower offer?
A Different Perspective

May limit flexibility in fast‑moving markets where compromise is needed.

3.4 out of 5 (9 ratings)

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