Draws Quote by Jerry Reed
“There are only four or five real events that we have that draw that many people into town each year. We should have at least 12; and once we have 12, we can have 24.”
About This Quote
Source Interview: Country Music Forum, 1995
Only a few events attract large crowds; aim for twelve to double attendance.
In simple terms: Few events draw crowds; increase to twelve for more.
Plan and promote twelve events yearly.
Themes
Mood
Type
When to use this quote
- city festivals
- local fairs
- charity runs
- concert series
- market fairs
Key Concepts
Questions to Reflect On
- What event could you add to reach twelve?
- How will you maintain quality with more events?
Assuming twelve events may strain resources or dilute quality.