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“At Stanford, we teach 'design thinking' - that is, we put together small, interdisciplinary groups to figure out what the true needs are and then to apply the art of engineering to serve them.” quote by Hasso Plattner
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“At Stanford, we teach 'design thinking' - that is, we put together small, interdisciplinary groups to figure out what the true needs are and then to apply the art of engineering to serve them.”

Hasso Plattner

About This Quote

Source Speech: Stanford Graduate School of Business, 2010

Design thinking merges interdisciplinary teams to uncover real needs and apply engineering solutions.

In simple terms: Use design thinking to solve real problems.

Key Takeaway

Apply collaborative, user‑focused engineering.

Themes

innovation education collaboration problem‑solving

Mood

strategic pragmatic

Type

educational inspirational

When to use this quote

  • product development
  • social entrepreneurship
  • educational curricula

Key Concepts

design thinking interdisciplinary teamwork human‑centered design

Questions to Reflect On

  • How can teams balance user insights with technical feasibility?
  • What metrics ensure solutions truly meet needs?
A Different Perspective

Design thinking may overlook technical constraints if over‑emphasized on user needs.

3.6 out of 5 (8 ratings)

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