Conveying Quote by Gerald Brommer
“Editing and selectivity are processes that provide the first steps in determining and conveying content.”
About This Quote
Source Article: Journal of Content Strategy, 2019
Choosing and refining material shapes how messages are formed and received.
In simple terms: Selection guides communication.
Key Takeaway
Practice careful editing early.
Themes
clarity
process
communication
Mood
analytical
thoughtful
Type
educational
practical
When to use this quote
- marketing copy
- academic writing
- news reporting
- social media posts
Key Concepts
information theory
editing workflow
Questions to Reflect On
- What criteria should guide early selection?
- How does selectivity affect audience trust?
A Different Perspective
Over‑editing can strip essential voice.
