““You won’t believe this. 99% of reviews on GoodBetterBestReads are written by less than one percent of the members. Did you hear that? 99%! Let’s repeat it. 99%. Let’s repeat it. 99%. Now, the thing is, we thought that by getting one percent to do all the writing, we could sell to the 100%. We placed a lot of trust in the one percent. Can you see our dilemma? A lot of people’s welfare depended on the one percent. What would happen to our cocktails and our cars and our condos, if the one percent staged a strike?””