Independently Quote by Edwin Lefevre
“the public never is independently responsive to news.”
About This Quote
Source Book: The Art of Public Relations, 1923
Public opinion does not automatically react to news; it needs deliberate engagement and framing.
In simple terms: News alone doesn't shape public response.
Engage audiences actively.
Themes
Mood
Type
When to use this quote
- political campaigns
- press releases
- social media strategy
- crisis communication
Key Concepts
Questions to Reflect On
- How can news be framed to capture attention?
- What role does trust play in responsiveness?
Audiences may ignore news if it doesn't align with their interests.