Footage Quote by David Lowery
“I love what Paul Thomas Anderson did with 'The Master' with putting out those teasers made up of footage that's not in the movie.”
About This Quote
Source Interview: Filmmaker Talk, 2020
The director praises creative marketing that uses teaser footage not in the final film to build intrigue.
In simple terms: Use unconventional teasers to spark interest.
Key Takeaway
Leverage mystery in promotion.
Themes
marketing
creativity
film
audience engagement
Mood
analytical
enthusiastic
Type
marketing
creative
When to use this quote
- movie trailers
- product launches
- social media campaigns
Key Concepts
teaser strategy
non‑linear storytelling
branding
Questions to Reflect On
- How can you balance intrigue with honesty?
- When does a teaser become deceptive?
A Different Perspective
Over‑reliance on teasers can mislead expectations.
![“I don't remember what script it was, but at the Monday table read, the [opening] teaser didn't work.We went back and had to think of a new teaser, and [after] four hours, five hours, we weren't landing on anything.And it was probably Glen [Charles] who said, "What are we, cowards?" You had to do…” quote by David Lee](https://sms4smile.com/quotes/img-quotes/36c/david-lee-3951_books_i-don-t-remember-what-script-it-was-but_712207.jpg)
![“We had a hodgepodge of footage. We didn't film [in Dream of Life ]all the time - we would just film periodically, so nothing was synced and nothing was slated.” quote by Steven Sebring](https://sms4smile.com/quotes/img-quotes/325/steven-sebring-14700_dream_we-had-a-hodgepodge-of-footage-we-didn-t_238597.jpg)
