Find Quote by Channing Dungey
“We are committed to getting our content to our audience in as many ways as possible. We are very excited about our partnerships.. and we relaunched our ABC app, which is going to be a great place and opportunity for our audience to find our shows in addition to throwback content and new ABC digital originals.”
About This Quote
Source Press Release: ABC Network, 2023
ABC expands content delivery through apps and partnerships.
In simple terms: Multichannel distribution broadens reach.
Diversify platforms to engage audiences.
Themes
Mood
Type
When to use this quote
- app launch
- cross‑platform marketing
- original programming
Key Concepts
Questions to Reflect On
- Which platforms best reach target demographics?
- How to measure partnership success?
Technology adoption varies.