Good Advertising Quotes
15 quotes by 9 authors
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I have learned that it is far easier to write a speech about good advertising than it is to write a good ad.
— Leo Burnett
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I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of…
— Leo Burnett
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There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is…
— Jerry Della Femina
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Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
— William Bernbach
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The essence of good advertising is not to inspire hope, but to create greed.
— Charles Adams
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Most agencies run scared, most of the time. . . .Frightened people are powerless to produce good advertising. . . . If I were aclient,…
— David Ogilvy
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We have to move from making good advertising, to making advertising good.
— Cindy Gallop
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Good advertising is written from one person to another. When it is aimed at millions it rarely moves anyone.
— Fairfax M. Cone
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Nothing kills a bad product faster than good advertising.
— Jerry Della Femina
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Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it…
— Jerry Della Femina
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I have learned that you can’t have good advertising without a good client, that you can’t keep a good client without good advertising, and no…
— Leo Burnett
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Good advertising is a happy wedding of words and pictures, not a contest between them.
— Leo Burnett
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It takes good clients to make a good advertising agency. Regardless of how much talent an ad agency may have, it is ineffective without good…
— Morris Hite
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There is no such thing as a Mass Mind. The Mass Audience is made up of individuals, and good advertising is written always from one…
— Fairfax Cone
Who Wrote These Good Advertising Quotes
9 authors contributed a total of 15 Good Advertising Quotes as follows: