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Business model Quote by Bob Muglia

“SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefine networking and create new winners and losers. We're embracing SDN with clearly defined principles, a four-step roadmap to help customers adopt…” quote by Bob Muglia
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“SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefine networking and create new winners and losers. We're embracing SDN with clearly defined principles, a four-step roadmap to help customers adopt SDN within their business, and the networking industry's first comprehensive software-centric business model. We're incredibly excited about the value that SDN will deliver to our customers and are committed to leading the industry through this transition.”

Bob Muglia

About This Quote

Source Speech: Juniper Networks Presentation, 2015

SDN transforms networking by separating control from hardware, enabling flexibility, scalability, and new business models.

In simple terms: SDN changes how networks work.

Key Takeaway

Adopt SDN principles for future‑proof networks.

Themes

technology innovation strategy industry change

Mood

optimistic strategic

Type

business technological

When to use this quote

  • enterprise network upgrades
  • cloud data center design
  • telecom infrastructure planning
  • IT transformation projects

Key Concepts

software‑defined networking virtualization business model innovation

Questions to Reflect On

  • What risks exist in shifting to SDN?
  • How can organizations mitigate transition challenges?
A Different Perspective

Implementation costs and skill gaps can hinder adoption.

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