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“This programme would only really make sense and work properly if it was also broadcast on France's international television channel TV5. So I ended up with a double production, on France 2 and TV5.” quote by Bernard Pivot
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“This programme would only really make sense and work properly if it was also broadcast on France's international television channel TV5. So I ended up with a double production, on France 2 and TV5.”

Bernard Pivot

About This Quote

Source Interview: French TV interview, 1990s

The speaker suggests that a program's success depends on being aired on both national and international French channels, leading to dual production.

In simple terms: Program works best when broadcast on multiple French TV channels.

Key Takeaway

Consider multi‑platform distribution.

Themes

media strategy broadcasting international reach

Mood

analytical pragmatic

Type

advice strategic

When to use this quote

  • television programming
  • media planning
  • cross‑border content
  • channel partnerships

Key Concepts

dual production channel synergy audience expansion

Questions to Reflect On

  • How can smaller producers achieve wider reach?
  • What are the costs of multi‑channel distribution?
A Different Perspective

Limited resources may restrict dual broadcasting.

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