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Likelihood Quote by Benjamin Graham

“The psychologists Daniel Kahnerman and Amos Tversky have shown when humans estimate the likelihood or frequency of an event, we make that judgment based not on how often the event has actually occurred, but on how vivid the past examples are.” quote by Benjamin Graham
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““The psychologists Daniel Kahnerman and Amos Tversky have shown when humans estimate the likelihood or frequency of an event, we make that judgment based not on how often the event has actually occurred, but on how vivid the past examples are.””

Benjamin Graham

About This Quote

Source Book: “The Intelligent Investor” by Benjamin Graham, 1949

People judge event frequency by the vividness of memorable examples rather than actual statistics, leading to biased risk assessment.

In simple terms: Memories, not data, drive our probability judgments.

Key Takeaway

Base decisions on data, not vivid anecdotes.

Themes

cognition bias probability decision making psychology

Mood

analytical cautious

Type

financial educational

When to use this quote

  • investment analysis
  • risk assessment
  • media reporting
  • public policy

Key Concepts

heuristics availability bias behavioral finance

Questions to Reflect On

  • How do you verify the frequency of an event?
  • Can you recall a vivid example that distorted your judgment?
A Different Perspective

Vivid stories can be useful but may mislead.

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