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Appearance Quote by Benjamin Franklin

“Evil, as evil, can never be chosen; and though evil is often the effect of our own choice, yet we never desire it but under the appearance of an imaginary good.” quote by Benjamin Franklin
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“Evil, as evil, can never be chosen; and though evil is often the effect of our own choice, yet we never desire it but under the appearance of an imaginary good.”

Benjamin Franklin

About This Quote

Evil is not a true choice; it appears as a misguided pursuit of imagined good, stemming from our own decisions.

In simple terms: Evil seems like a false good we choose.

Key Takeaway

Misguided intentions produce evil.

Themes

morality choice illusion human nature

Mood

thoughtful cautionary

Type

philosophical ethical

When to use this quote

  • ethical decision‑making
  • political policy
  • personal moral reflection

Key Concepts

ethical philosophy cognitive bias

Practical Applications

  • question underlying motives
  • seek objective criteria

Questions to Reflect On

  • What makes a perceived good actually harmful?
  • How can we recognize the 'imaginary good' before acting?
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