Identity Quote by bell hooks
““We keep coming back to the question of representation because identity is always about representation. People forget that when they wanted white women to get into the workforce because of the world war, what did they start doing? They started having a lot of commercials, a lot of movies, a lot of things that were redoing the female image, saying, “Hey, you can work for the war, but you can still be feminine.” So what we see is that the mass media, film, TV, all of these things, are powerful vehicles for maintaining the kinds of systems of domination we live under, imperialism, racism, sexism etc. Often there’s a denial of this and art is presented as politically neutral, as though it is not shaped by a reality of domination. ””
About This Quote
Source Speech: Public lecture on representation and media, 1990s
Media shapes identity by reinforcing dominant power structures, using familiar images to maintain domination while claiming neutrality.
In simple terms: Media reinforces power structures through representation.
Recognize and challenge media's role in oppression.
Themes
Mood
Type
When to use this quote
- advertising campaigns
- film production
- TV programming
- educational curricula
Key Concepts
Questions to Reflect On
- How does media perpetuate domination?
- In what ways can media be used to resist oppression?
Media can also empower marginalized voices, not just oppress.