Massimo Vignelli Quotes

25 quotes in 268 categories

• There is no design without discipline. There is no discipline without intelligence.
• The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual…
• A grid is like underwear, you wear it but it's not to be exposed.
• The repercussion of ugliness is endless.
• Intellectual elegance [is] a mind that is continually refining itself with education and knowledge. Intellectual elegance is the opposite of intellectual vulgarity.
• Styles come and go. Good design is a language, not a style.
• You can reach timelessness if you look for the essence of things and not the appearance. The appearance is transitory — the appearance is fashion,…
• I like it to be visually powerful, intellectually elegant, and above all, timeless.
• Designers take care of everything around us. Everything that is around us, this table, this chair, this lamp, this pen has been designed. All of…
• Good design is a matter of discipline. It starts by looking at the problem and collecting all the available information about it. If you understand…
• The first thing you need to make clear to a client is that you aren't there to answer his wants but to answer his needs.
• In the new computer age, the proliferation of typefaces and type manipulations represents a new level of visual pollution threatening our culture. Out of thousands…
• There are people that thinks that type should be expressive. They have a different point of view from mine.
• I see graphic design as the organization of information that is semantically correct, syntactically consistent and pragmatically understandable.
• ...if all people doing desktop publishing were doctors we would all be dead!
• If you do it right, it will last forever.
• So what is design all about? It [exists to] decrease the amount of vulgarity in the world ... to make the world a better place…
• It’s not important to develop your own style but your own approach.
• A designer without a sense of history is worth nothing
• Design without discipline is anarchy, an exercise of irresponsibilit y.

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