Mark Schaefer Quotes
- Content is the currency of the social web and sharing that content is the catalyst to new relationships and business benefits.
- We are on the cusp of a marketing revolution. And it's being led by YOU.
- You can't fake authenticity.
- You can't keep putting the same stuff on all these channels, or it's going to get annoying. We need to aim for 'distinctive ubiquity,’ so…
- You cannot be to wedded to your past accomplishments.
- Power doesn't come from CONTENT, power comes from content that MOVES.
- If you create great content, huzzah. But if it doesn't move anywhere, you're not succeeding.