James Webb Young Quotes
- Every really good creative person in advertising has always had two noticeable characteristics. First, there was no subject he could not easily get interested in...Second,…
- We tend to forget that words are, themselves, ideas. They might be called ideas in a state of suspended animation. When the words are mastered…
- Thus, words being symbols of ideas, we can collect ideas by collecting words. The fellow who said he tried reading the dictionary but couldn't get…
- The habit of mind which leads to a search for relationships between facts becomes of the highest importance in the production of ideas.
- An idea is nothing more nor less than a new combination of old elements.
- And so, while perhaps not all God's chilluns got wings, enough have for each of us to hope that we may be among those that…
- Particular bits of knowledge are nothing, because they are made up of what Dr. Robert Hutchins once called rapidly aging facts. Principles and method are…
- Drop the whole subject and put it out of your mind and let your subconscious do its thing.
- Do not make the mistake of holding your idea close to your chest… Submit it to the criticism of the judicious.
- A good idea has self-expanding qualities. It stimulates those who see it to add to it.
- This use of advertising - to add a subjective value to the product - becomes increasingly important as the trends in our technology lead to…