Hartmut Esslinger Quotes
- Today is what's thought about long ago. Now today we have to project, think, experiment, prototype the future.
- The people in business must understand what they can achieve with designers. Designers have to understand that they really must deliver to business not just…
- In Europe you learn not to fail, and in America you fail to learn. You need failure.
- Increasingly, corporations will look to advertising agencies for direction. Without an understanding of brand creation, messaging, and strategy, today's designers are destined to become the…
- Good design should reflect a sense of human history-some aspect of where we've come from.