Adequate Quote by Andrew Revkin
“I can tell you many reasons why environmental stories don't get adequate attention in conventional media. Basically, environmental risks don't fit the norms of journalism. They're incremental. We hate incremental.”
About This Quote
Source Article: Environmental Journalism, 2015
Environmental risks are incremental, making them unattractive to media that prefers dramatic stories.
In simple terms: Media avoids slow‑burn issues.
Find new ways to tell incremental stories.
Themes
Mood
Type
When to use this quote
- newsrooms
- public policy
- education campaigns
Key Concepts
Questions to Reflect On
- How can journalists make incremental risks compelling?
- What formats best convey slow‑burn dangers?
Incremental threats may still be ignored despite new formats.