Ability Quote by Alvin Toffler
“Rational behavior ... depends upon a ceaseless flow of data from the environment. It depends upon the power of the individual to predict, with at least a fair success, the outcome of his own actions. To do this, he must be able to predict how the environment will respond to his acts. Sanity, itself, thus hinges on man's ability to predict his immediate, personal future on the basis of information fed him by the environment.”
About This Quote
Source Book: Future Shock by Alvin Toffler, 1970
Human rationality relies on continuously gathering environmental data and accurately forecasting personal outcomes.
In simple terms: Rational actions need up‑to‑date info and good predictions.
Gather data, improve predictions.
Themes
Mood
Type
When to use this quote
- business planning
- personal decision making
- risk assessment
- policy development
Key Concepts
Questions to Reflect On
- How do you verify the reliability of your data?
- What happens when predictions fail?
Prediction errors can lead to poor choices despite data.