Book Quote by Alexander Spit
“My process with starting a new project and whatnot is I begin around a title. Usually, based off of just a title, I'm able to put together themes and concepts from there. I've always admired Hunter S. Thompson's titles for his books. They're always wordy and pretty elaborate.”
About This Quote
Source Interview: Creative Process Discussion, 2023
He starts new projects by first creating a title, which then sparks themes and concepts.
In simple terms: Begin with a title to generate ideas.
Use a compelling title to launch a project.
Themes
Mood
Type
When to use this quote
- writing
- design
- marketing campaigns
Key Concepts
Questions to Reflect On
- How can you adapt a title as a project changes?
- What other triggers can spark thematic development?
Relying on a title may limit flexibility if the project evolves.