Television is a powerful medium that has to be used for something better than sitcoms and police shows. On the other hand, if you don't recognize the forces that play on what people watch and what they don't then you're… — Roone Arledge Copy Share Image
One of the reasons why when Elvis dies or the Son of Sam is captured ABC News' ratings go up is because people who don't normally watch news are watching then. The question is, do you want to attract people… — Roone Arledge Copy Share Image
In the past ABC has made half-hearted efforts or, worse, cosmetic efforts, to do something about news and I wasn't certain about what their… — Roone Arledge Copy Share Image
But if you cover the World Series on the news or do a feature on an Ali boxing match then all of a sudden… — Roone Arledge Copy Share Image
I don't expect to win every battle but I think Fred Pierce has enough respect for me that I can go fight my battles… — Roone Arledge Copy Share Image
I don't think any industry was ever as closely scrutinized and written about and constantly in the public eye as television. — Roone Arledge Copy Share Image
I don't think the news department will have to lie down and play dead like it has in the past. By and large the… — Roone Arledge Copy Share Image
But unlike the setup in most organizations, where there's an administrator on top and creative people or doers underneath, I'm basically a doer and… — Roone Arledge Copy Share Image
Television is a powerful medium that has to be used for something better than sitcoms and police shows. On the other hand, if you… — Roone Arledge Copy Share Image
People also don't care about the daily comings and goings of diplomats and yet we must report it. — Roone Arledge Copy Share Image
I don't think people realize the extent to which TV networks are hurt when they carry public broadcasting. I think the estimate is that… — Roone Arledge Copy Share Image
I think we have erred on the side of being too conservative so far, to tell you the truth. — Roone Arledge Copy Share Image
