The idea that business is strictly a numbers affair has always struck me as preposterous. For one thing, I've never been particularly good at numbers, but I think I've done a reasonable job with feelings. And I'm convinced that it… — Richard Branson Copy Share Image
The Virgin brand is not a product like Coca-Cola or Famous Grouse whisky; it's an attitude and a way of life to many. That attitude is about giving customers a better time and better value in a fun way that… — Richard Branson Copy Share Image
