One of the failures of technology companies is that they build technologies thinking everything else will work out. — Steve Jobs Copy Share Image
My opinion is that the only two computer companies that are software-driven are Apple and NeXT, and I wonder about Apple. — Steve Jobs Copy Share Image
The problem is I'm older now, I'm 40 years old, and this stuff doesn't change the world. It really doesn't. — Steve Jobs Copy Share Image
I get asked a lot why Apple's customers are so loyal. It's not because they belong to the Church of Mac! That's… — Steve Jobs Copy Share Image
Electronics was something I could always fall back on when I needed food on the table. — Steve Jobs Copy Share Image
You‘ve got to start with the customer experience and work back toward the technology - not the other way around. — Steve Jobs Copy Share Image
The best way to create value in the 21st century is to connect Creativity with Technology — Steve Jobs Copy Share Image
I've always wanted to own and control the primary technology in everything we do. — Steve Jobs Copy Share Image
I'd say we [Apple Inc.] are the most creative of the technology companies and definitely the most artist-friendly. Almost everyone in the… — Steve Jobs Copy Share Image
We're gambling on our vision, and we would rather do that than make "me too" products. Let some other companies do that.… — Steve Jobs Copy Share Image
Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations. — Steve Jobs Copy Share Image
We think Android is very, very fragmented, and becoming more fragmented by the day. And as you know, Apple strives for the… — Steve Jobs Copy Share Image
“The thing that bound us together at Apple was the ability to make things that were going to change the world. That… — Steve Jobs Copy Share Image
If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally… — Steve Jobs Copy Share Image
First was the mouse. The second was the click wheel. And now, we're going to bring multi-touch to the market. And each… — Steve Jobs Copy Share Image
To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a lot… — Steve Jobs Copy Share Image
Part of what made the Macintosh great was that the people working on it were musicians, poets, and artists, and zoologists, and… — Steve Jobs Copy Share Image
My kids accuse me and my wife of being fascists and overly concerned about tech, and they say that none of their… — Steve Jobs Copy Share Image
It's like when IBM drove a lot of innovation out of the computer industry before the microprocessor came along. Eventually, Microsoft will… — Steve Jobs Copy Share Image
It's understandable that the music companies that are comprised of people that are successful by making good creative decisions - they have… — Steve Jobs Copy Share Image
A computer is the most incredible tool we've ever seen. It can be a writing tool, a communications center, a supercalculator, a… — Steve Jobs Copy Share Image
I was actually a fruitarian at that point in time. I ate only fruit. Now I'm a garbage can like everyone else.… — Steve Jobs Copy Share Image
I told [Bill Gates] I believed every word of what I said but that I should never have said it in public.… — Steve Jobs Copy Share Image
The only problem with Microsoft is they just have no taste. They have absolutely no taste. And I don't mean that in… — Steve Jobs Copy Share Image
Woz is living his own life now. He hasn't been around Apple for about five years. But what he did will go… — Steve Jobs Copy Share Image
Unfortunately, people are not rebelling against Microsoft. They don't know any better. — Steve Jobs Copy Share Image
You can't win on innovation unless you have a way to communicate it to customers. — Steve Jobs Copy Share Image
Computers themselves, and software yet to be developed, will revolutionize the way we learn. — Steve Jobs Copy Share Image
I think the Macintosh was created by a group of people who felt that ah there wasn't a strict vision between sort… — Steve Jobs Copy Share Image
But Apple really beats to a different drummer. I used to say that Apple should be the Sony of this business, but… — Steve Jobs Copy Share Image
The reason that Apple is able to create products like the iPad is because we've always tried to be at the intersection… — Steve Jobs Copy Share Image
I know you have 1000 great ideas for things that iTunes could do. And we have 1000 more. But innovation is not… — Steve Jobs Copy Share Image
I'm one of the few people who understands how producing technology requires intuition and creativity, and how producing something artistic takes real… — Steve Jobs Copy Share Image
If I were running Apple, I would milk the Macintosh for all it's worth - and get busy on the next great… — Steve Jobs Copy Share Image
The reason that Apple is able to create products like iPad is because we always try to be at the intersection of… — Steve Jobs Copy Share Image
You've got to start with the customer experience and work backwards to the technology. You can't start with the technology and try… — Steve Jobs Copy Share Image
Music companies are not technology companies any more than technology companies are music companies. They're really different from each other. — Steve Jobs Copy Share Image
Technology is nothing ,Whats important is that you have a faith in people,that theyre basically good and smart,and if you give them… — Steve Jobs Copy Share Image
Who wants a stylus. You have to get em and put em away, and you lose em. Yuck. Nobody wants a stylus. — Steve Jobs Copy Share
The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and… — Steve Jobs Copy Share
I admire Mark Zuckerberg... for not selling out, for wanting to make a company. I admire that a lot. — Steve Jobs Copy Share
If you want to hire great people and have them stay, you have to be run by ideas, not hierarchy. The best ideas have… — Steve Jobs Copy Share
Everything around you that you call life was made up by people that were no smarter than you and you can change it, you… — Steve Jobs Copy Share
“Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.” — Steve Jobs Copy Share
I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I… — Steve Jobs Copy Share
When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop… — Steve Jobs Copy Share
I'm not dismissing the value of higher education; I'm simply saying it comes at the expense of experience. — Steve Jobs Copy Share
“To YoYo Ma: "You playing is the best argument I've ever heard for the existence of God, because I don't really believe a human… — Steve Jobs Copy Share
The most important thing is a person. A person who incites your curiosity and feeds your curiosity; and machines cannot do that in the… — Steve Jobs Copy Share
“I think great artists and great engineers are similar, in that they both have a desire to express themselves. In fact some of the… — Steve Jobs Copy Share
It's rare that you see an artist in his 30s or 40s able to really contribute something amazing. — Steve Jobs Copy Share
We're going to be able to ask our computers to monitor things for us, and when certain conditions happen, are triggered, the computers will… — Steve Jobs Copy Share