A sustaining innovation makes better products that you can sell for better profits to your best customers. — Clayton Christensen Copy Share Image
The top principle for disruptive and sustaining innovation is that it has to have a laser focus on customers. Innovation begins with… — Denise Morrison Copy Share Image
Sustaining innovation is the lifeblood of any enterprise. It is the time when we capitalize upon, and recover from, all the disruptive… — Geoffrey Moore Copy Share Image
