It doesn't even matter how successful a movie like 'Up' is: you'll never sell a lot of toy walkers. But that's the way we spread out the risk. — Edwin Catmull Copy Share Image
Creative ideas aren't like Jenga blocks, where they fall apart and you've got to start from scratch, though it can feel that way. — Edwin Catmull Copy Share
With every one of our films, we try to touch emotions, but we don't try to touch the same emotions each time. — Edwin Catmull Copy Share
Creativity has to start somewhere, and we are true believers in the power of bracing, candid feedback, and the iterative process - reworking, reworking,… — Edwin Catmull Copy Share
At heart, we believe that the films that work well are the films that do touch people emotionally. — Edwin Catmull Copy Share
We'll fund a project even if I'm skeptical because I'd rather be proven wrong by somebody on the inside than by somebody on the… — Edwin Catmull Copy Share
We have a whole industry which is gigantic: games. Games is very successful. It's its own art form, though, and it's not the same… — Edwin Catmull Copy Share
A movie contains literally tens of thousands of ideas. They're in the form of every sentence; in the performance of each line; in the… — Edwin Catmull Copy Share
With certain ideas, you can predict commercial success. So with a 'Toy Story 3' or a 'Cars 2,' you know the idea is more… — Edwin Catmull Copy Share
My best advice came by examples. A supportive environment at home, school, and grad school. Support at the New York Institute of Technology, then… — Edwin Catmull Copy Share
When it comes to producing breakthroughs, both technological and artistic, Pixar's track record is unique. In the early 1990s, we were known as the… — Edwin Catmull Copy Share
