“Criticizing and rejecting ideas and knowledge deemed to be true—inverting conventional wisdom—is more valuable at Honda than repeated success using the same concepts.” — Jeffrey Rothfeder Copy Share Image
“At Honda, it’s sink or swim. They don’t teach you step-by-step; they just throw you into the pool and let you figure it out… — Jeffrey Rothfeder Copy Share Image
“Success,” Honda said, “can be achieved only through repeated failure and introspection. In fact, success represents one percent of your work, which results only… — Jeffrey Rothfeder Copy Share Image
“Criticizing and rejecting ideas and knowledge deemed to be true—inverting conventional wisdom—is more valuable at Honda than repeated success using the same concepts.” — Jeffrey Rothfeder Copy Share Image
“Honda, instead, is driven by a series of grassroots, Eastern-derived principles that emphasize: individual responsibility over corporate mandates; simplicity over complexity; decision making based… — Jeffrey Rothfeder Copy Share Image
“Honda has been successful because it is, above all, a company that focuses on doing one thing well—making engines that last a long time… — Jeffrey Rothfeder Copy Share Image
