If you want to gain market share at your competitor's expense - look for a customer that's suffering from too much complexity… — Peter Cohan Copy Share Image
If you want to gain market share at your competitor's expense - look for a customer that's suffering from too much complexity and simplify… — Peter Cohan Copy Share Image
Fast growth in a start-up is a sign that customers like what you're doing. — Peter Cohan Copy Share Image
Why didn't I just throw my money out of the window - and light it on fire? — Peter Cohan Copy Share Image
Demo: presentation of a specific set of capabilities needed to solve the customer's critical business issue. — Peter Cohan Copy Share Image
