Critics used to say that ABBA were formulaic or that our songs were rubbish. We never had time for those comments, though. We were sincere and devoted to what we did. — Bjorn Ulvaeus Copy Share Image
“You seem so far away though you are standing near. You made me feel alive, but something died I fear. I really tried to… — Björn Ulvaeus Copy Share Image
I do think that it's better for a musical to live its life first because if you see it on the screen, would you… — Bjorn Ulvaeus Copy Share Image
Look at all the misery in the Middle East, for example. All these countries have Islam in common, and far too few dare to… — Bjorn Ulvaeus Copy Share Image
I promise you, ABBA will never reform - I couldn't bear the stress of disappointing everyone. — Bjorn Ulvaeus Copy Share Image
Freedom from indoctrination ought to be a basic human right for all children. — Bjorn Ulvaeus Copy Share Image
There are days when I walk through the center of Stockholm when I get this sudden feeling of happiness - a sense of belonging… — Bjorn Ulvaeus Copy Share Image
I used to look so immature, like a young man without self-confidence. There was one particular light blue, shiny cape outfit I wore that… — Bjorn Ulvaeus Copy Share Image
Look at The Beatles: how they struggled, how they worked in order to become such a good little band. And that's why they had… — Bjorn Ulvaeus Copy Share Image
If you were to ask me what I couldn't do without, it would be sashimi. — Bjorn Ulvaeus Copy Share Image
I hear a really good pop song every now and then. 'ROAR' by Katy Perry, I love that! 'Poker Face'... Oh! What a song!… — Bjorn Ulvaeus Copy Share Image
Some values must be universal, like human rights and the equal worth of every human being. — Bjorn Ulvaeus Copy Share Image
The music of ABBA is not that happy. It might sound happy, in some strange way, but deep within, it's not happy music. It… — Bjorn Ulvaeus Copy Share Image
