“Unlike the competitive utopia described in economic models, where consumers can effortlessly compare competing products to make their choices, the real world is plagued with what Nobel laureate George Stigler called search costs.” — Eduardo Porter Copy Share Image
“market transactions do not necessarily provide people with what they want; they provide people with what they think they want.” — Eduardo Porter Copy Share Image
“Unlike the competitive utopia described in economic models, where consumers can effortlessly compare competing products to make their choices, the real world is plagued… — Eduardo Porter Copy Share Image
