Every product and service is sold on the promise of a better future. The purpose of business is to deliver on the promise, and profit is the reward for doing so. — Patrick Dixon Copy Share Image
The promise of every product and service is a better life. Profits are the prize for delivering on the promise. — Patrick Dixon Copy Share Image
The phrase "work-life balance" tells us that people think that work is the opposite of life. We should be talking about life-life balance. — Patrick Dixon Copy Share Image
You can have the greatest strategy in the world but what is the point if no one cares? — Patrick Dixon Copy Share Image
The paradox of innovation is this: CEO's often complain about lack of innovation, while workers often say leaders are hostile to new ideas. — Patrick Dixon Copy Share Image
Take hold of the future or the future will take hold of you - be futurewise. — Patrick Dixon Copy Share Image
To every trend there is a counter-trend. There are a number of pendulums operating and each creates new business opportunities. — Patrick Dixon Copy Share Image
“Great wealth is usually toxic to the well-being of children and family harmony. There is no evidence that people who have great wealth are… — Patrick Dixon Copy Share Image
The future of marketing belongs to honest information, accurate data and clear claims based on truth. — Patrick Dixon Copy Share Image
The risk of a business being hit by a low probability, high impact event is far higher than most boards realize because the number… — Patrick Dixon Copy Share Image
