The placebo effect is one of the most fascinating things in the whole of medicine. It's not just about taking a pill, and your performance and your pain getting better. It's about our beliefs and expectations. It's about the cultural… — Ben Goldacre Copy Share Image
You are a placebo responder. Your body plays tricks on your mind. You cannot be trusted. — Ben Goldacre Copy Share Image
In general, drug companies are reasonably good at developing new treatments, and there's also a lot of good in the industry. — Ben Goldacre Copy Share Image
Amazing things happen when you pull individual pieces of information together into larger linked datasets: meaning emerges, as you produce facts from figures. — Ben Goldacre Copy Share Image
“Aside from all this, for several of the most important and enduring problems in medicine, we have no idea what the best treatment is,… — Ben Goldacre Copy Share Image
“At school you were taught about chemicals in test tubes, equations to describe motion, and maybe something on photosynthesis—about which more later—but in all… — Ben Goldacre Copy Share Image
And if, by the end [of this book], you reckon you might still disagree with me, then I offer you this: you'll still be… — Ben Goldacre Copy Share Image
“Today, scientists and doctors find themselves outnumbered and outgunned by vast armies of individuals who feel entitled to pass judgment on matters of evidence—an… — Ben Goldacre Copy Share Image
I hope that you will be asked to participate in a trial at some stage in your disease — Ben Goldacre Copy Share Image
Most bloggers have no institutional credibility, and so they must build it, by linking transparently, and allowing you to easily double check their work.… — Ben Goldacre Copy Share Image
“The American Academy of Pediatrics officially supports breastfeeding, but receives about half a million dollars from Ross, manufacturers of Similac infant formula.” — Ben Goldacre Copy Share Image
“More than that, these adverts sell a dubious world view. They sell the idea that science is not about the delicate relationship between evidence… — Ben Goldacre Copy Share Image
“At school you were taught about chemicals in test tubes, equations to describe motion, and maybe something on photosynthesis – about which more later… — Ben Goldacre Copy Share Image
![“And if, by the end [of this book], you reckon you might still disagree with me, then I offer you this: you'll still be wrong, but you'll be wrong with a lot more panache and flair than you could possibly manage right now.” quote by Ben Goldacre](https://sms4smile.com/quotes/img-quotes/8a6/ben-goldacre-9578_book_and-if-by-the-end-of-this-book-you-recko_125048.jpg)
