“The franchise and the virus work on the same principle: what thrives in one place will thrive in another. You just have to find a sufficiently virulent business plan, condense it into a three-ring binder ― its DNA ― xerox… — Neal Stephenson Copy Share Image
“In olden times, you’d wander down to Mom’s Cafe for a bite to eat and a cup of joe, and you would feel right at home. It worked just fine if you never left your hometown. But if you went… — Neal Stephenson Copy Share Image
