“Brands have to reduce perceived risk else a generic product will do. It should have an acquired power to influence market. Finally,… — Abraham Varghese Copy Share Image
“Don't spend a dime on medical device marketing until you have solid customer insights.” — Joe Hage Copy Share Image
“Saying, “I don’t have time for CRM.” is like saying, “I don’t have time to look at my GPS app because I… — Bobby Darnell Copy Share Image
“It used to be said "Build it and they will come," now it is "Build it and bribe them in".” — Bangambiki Habyarimana Copy Share Image
“Always remember, Brand exists in the consumers mind, so the brand is owned by the user.” — Abraham Varghese Copy Share Image