The task of the strategist and leadership team is to reduce uncertainty in the areas that they can directly influence in order to pursue attractively difficult objectives. — Max McKeown Copy Share Image
Change is not overcoming inertia as much as it is redirecting, guiding, tweaking what already is and what has already happened. We must believe… — Max McKeown Copy Share
“You get told to look before you leap. But if you are too careful you may end up just looking.” — Max McKeown Copy Share
Corporate strategy is usually only useful if you get people engaged with helping you to make it work. — Max McKeown Copy Share
With a clever strategy, each action is self-reinforcing. Each action creates more options that are mutually beneficial. Each victory is not just for today… — Max McKeown Copy Share
There are immense numbers of potential entrepreneurs who can start their own businesses among the people who are working in large organisations. — Max McKeown Copy Share
Becoming a strategic thinker is about opening your mind to possibilities. It’s about seeing the bigger picture. It’s about understanding the various parts of… — Max McKeown Copy Share
The smart strategist allows strategy to be shaped by events. Good reactions can make great strategy. Strategy involves competition of goals, and the risk… — Max McKeown Copy Share
“Nowists get off on getting on, so they run when they could walk, jump when they could sit and dance when they could sit… — Max McKeown Copy Share
