“Those of a future generation will one day look back on printed books with the same benign and befuddled expressions that we use when we look at floppy disks or those colossal IBM mainframes with spinning reels of tape that… — Jason Merkoski Copy Share Image
“For good or for bad, we define ourselves in many ways by the gadgets we use and the clothes we wear. We don't want… — Jason Merkoski Copy Share Image
“The Kindle itself is just the tip of the iceberg, and its true workings are invisible.” — Jason Merkoski Copy Share Image
“...you are like me, you have more books than you have friends, no matter what Facebook tells you about your social network.” — Jason Merkoski Copy Share Image
“Unboxing is a new voyeuristic phenomenon that's erotic and technical at the same time.” — Jason Merkoski Copy Share Image
“Digital books are in some ways hastening the lazy, solipsistic narcissism of our culture. We use our gadgets as proxies for other people and… — Jason Merkoski Copy Share Image
“Digital books, like television and other media, are best meant for those Pandoras who've already opened their boxes and know what demons to expect… — Jason Merkoski Copy Share Image
“the sooner we can accelerate the adoption of digital books, the better it will be for libraries and the more likely that some of… — Jason Merkoski Copy Share Image
“The Nook is an under-appreciated genius of a lovemark. The team at Barnes & Noble got a lot right with the Nook, and from a lovemark perspective, I think they created a more intimate product than any other dedicated e-reader. The rubber back behind the Nook is soft and pliable—not hard metal like the later Kindles—making it sensual and intimate.… — Jason Merkoski Copy Share
“So let me emphasize the important thing: there’s no cognitive difference in reading a sentence in a print book versus a digital book.” — Jason Merkoski Copy Share Image
“33 percent of high school graduates who don’t go on to college never read another book for the rest of their lives, and 42… — Jason Merkoski Copy Share Image
